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Business Reply Standards

for the United States Postal Service

Steps required to create business reply art for advertising.

  1. Select a size for your reply card. The dimensions of the card must conform to USPS dimensional standards for letter-size mail, or be within the Postcard Dimensions to qualify for the postcard rate. Otherwise you will incur a surcharge.

  2. Request business reply art from the post office by contacting a USPS Mailpiece Design Analyst. The "camera-ready" art they provide contains the Facing Identification Mark (FIM C) and "Unique" ZIP+4 Barcode.

  3. Insert the art into your design, making sure the placement conforms to the standards below.




Business Reply Placement Requirements





Hannah Gleghorn Design

© 2006-2019 Hannah Gleghorn Design | Frisco, TX. All rights reserved worldwide.

Hannah Gleghorn provides design services for website development, corporate identity, and print projects such as ads, brochures, posters, CD covers, and billboards. Located in Frisco, TX—a suburb of Dallas/Fort Worth.